Sunday, September 25, 2016

Smith-Corona's Big Fall Push--1951

This is a collection of advertising and marketing tools produced by Smith-Corona in 1951. It includes scripts for radio ads, copies of advertising mats and magazine ads that appeared in 1951. It refers to Smith-Corona's tweed carrying case with the name "Silver Birch carrying case." Also, notice the Colorspeed keyboards.














Monday, September 12, 2016

Profit is worth an EXTRA EFFORT

This is an article that appeared in Office Appliances magazine in March, 1957.The typewriter on the upper left is an Olympia SM-3; the one on the right is a Remington portable

Wednesday, August 3, 2016

1957 Royal Quiet Deluxe--in Pink!!

I now have a pink Royal! I got it from a fellow Lion for a great price! He originally got it for free in Orlando about 20 years ago. This is one of my favorite typewriters! 

In the 1950s, typewriter manufacturers were looking for a new way to sell typewriters. For the first time since the Depression, portable typewriters were offered in a choice of colors.









Wednesday, July 27, 2016

My first Facit ...Like Butter

I traded a 1922 Remington Portable for this portable in Bremerton. Mr. Lundy had spent a long time looking for a carriage return lever for this typewriter, and I realized that one from a Royalite would work:
This 1969 Facit 1620 is the best typewriter I have ever used...it types so smoothly and is so easy to operate...it was easy without a carriage return lever, but is easier with one. In terms of color and use, it is like butter. (If you haven't seen Saturday Night Live's Coffee Talk, I highly recommend it). It is so smooth and light; if a typewriter could be made of butter, this would be it!





I just replaced the Royalite carriage-return lever with a much better Royal Custom II one...it folds and unfolds much more nicely, and is easier to reach!