Sunday, September 25, 2016

Smith-Corona's Big Fall Push--1951

This is a collection of advertising and marketing tools produced by Smith-Corona in 1951. It includes scripts for radio ads, copies of advertising mats and magazine ads that appeared in 1951. It refers to Smith-Corona's tweed carrying case with the name "Silver Birch carrying case." Also, notice the Colorspeed keyboards.














4 comments:

  1. Great document. I like the appeal to teenyboppers.

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  2. It's always nice to add some nice ads to your collection.

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  3. Very cool find!

    The claim of "finest precision writing instrument in the world" is a bit far-fetched though!

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  4. That's a fascinating glimpse into the marketing of the time!

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